Episode 65 - Juro: Tom Bangay on building customer personas and creating content for their target market
Read more
.png)
Creating content about anything that isn’t your product, then slapping CTAs all around it really isn’t any better than a media site reporting on news, then using banner ads. At some point, it became taboo to write about your product. A dichotomy formed...
This post is only available to Superpath Pro members. A membership includes access to posts like this, courses on content strategy, monthly 1:1 calls and regular office hours.
You can learn more and signup here
.svg)
Jimmy is the cofounder and CEO of Superpath. You can follow him on Twitter here.
