When Attribution Falls Short: 5 Leading Indicators to Measure Your Work
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In this webinar, Minuttia managing director George Chasiotis explains how a frustrated customer forced him to reconsider how his agency approaches reporting. He and his team created a straightforward and useful way to measure the impact of their work. It's become the basis of their customer reporting. George shows exactly how it works and explains how other teams can create a similar dashboard and process.
You can follow along with the slides here.
And here's the Google Data Studio webinar that George mentions.
Thanks for tuning in. Here are some more resources from George:
Keep an eye on the #announcements channel in Slack for news on upcoming webinars, AMAs and office hours.
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Jimmy is the cofounder and CEO of Superpath. You can follow him on Twitter here.
