Survey: What's the structure of your content team?
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Ricky has been working in content marketing for more than a decade. At one time, he ran a music blog that generated more than 100,000 visits/month. Today, he's a VP at a large agency and pursuing a mid-career MBA. He compares running a large account to being a diplomat—he knows content marketing like the back of his land, but he's added new (and valuable) skills like team management, account management, pitching and more to grow his career.
Check out Ricky on Twitter at @ricktagious and see a sample of the Must-Read IT Blog lists we mentioned.
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Jimmy is the cofounder and CEO of Superpath. You can follow him on Twitter here.
