Content, Briefly

Episode 73 - Softr: Jakub Rudnik on how to market a product with infinite use cases

Jimmy Daly
September 9, 2024

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In this episode of Content Briefly, we’ve interviewed Jakub Rudnik, Head of Content & SEO at Softr, and discussed what it’s like to market a product with many use cases, and more.

This episode is brought to you by our friends at Captain (https://www.contentcaptain.io/ and https://echoreads.io/).

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Timestamps:


00:00 Intro
03:07 Who is Jakub Rudnik?
04:13 Jakub’s background.
06:54 What’s Softr and its core use cases?
11:00 The no-code advantage in marketing Softr.
13:34 How we think of content SEO at Softr.
16:53 Who handles tutorial content at Softr.
18:33 The type of customers we serve plus more use cases.
22:14 The sales process at Softr.
23:12 Finding success with blog post content.
25:52 How we measure content success and report data.
29:28 Learn more about Jakub and Softr and get in touch.
31:25 Outro

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Useful Links:

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Stay Tuned:

► Website: https://www.superpath.co/

► YouTube: https://www.youtube.com/@superpath

► LinkedIn: https://www.linkedin.com/company/superpath/

► Twitter: https://twitter.com/superpathco

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