Episode #15: Ryan Bonnici on leading a 70+ person marketing team
Ryan Bonnici is the CMO at G2 [https://www.g2.com/]. This conversation is from a course we created for Superpath Pro subscribers. That course, "How to...
Recent posts
Episode #14: Mischa Vaughn on thinking and working laterally
Today, Mischa Vaughn runs content marketing at Webflow, but he's worked on content and editorial projects at Carta, Upworthy, Twitter, TED and more. ...
Episode #13: Benyamin Elias on fast-tracking his content marketing career
Benyamin Elias is just 26 years old. In his short career, he's already gone from content creator to content manager to content director. And he's done...
Episode #12: Haley Bryant on running towards problems
Haley Bryant is the COO of Animalz. She's helped build the team and infrastructure that's allowed the agency to grow into one of the largest and most...
Episode #11: Office hours with Sonja Jacob, global content marketing lead AppDynamics
Sonja Jacob is the Global Content Marketing Lead at Cisco's AppDynamics. She cut her teeth in the startup world, working at companies like Drift, Matt...
Episode #10: Hiten Shah on strong opinions and deliberate practice
Hiten Shah has founded/co-founded a number of companies, including KISSmetrics, Crazy Egg and FYI [https://usefyi.com/]. He's relied heavily on conten...
Episode #9: Walter Chen on narrative-driven entrepreneurship
Walter Chen co-founded iDoneThis, sold it, founded Animalz, appointed a new CEO, and recently co-founded Sacra and Superpath. He's an entrepreneur at ...
Episode #8: John Bonini on side projects, networking and tough lessons
John Bonini is a T-shaped marketer [https://buffer.com/resources/t-shaped-marketer/]—he's a content specialist that can do lots of things (manage a te...
Episode #7: Melanie Pinola's journey from B2B SaaS to the New York Times
Melanie Pinola spent 13 years at a marketing agency before launching her writing career. She built a successful freelance business, ran content at Zap...
Episode #6: Ricky Ribeiro: diplomat, cruise ship captain and content marketer
Ricky has been working in content marketing for more than a decade. At one time, he ran a music blog that generated more than 100,000 visits/month.
Episode #5 - Devin Bramhall's journey to CEO
Devin Bramhall's content marketing career started in a birth room. She was 25 years old and volunteering at a birthing clinic in Indonesia. That trans...
Episode #4: Janet Choi on cross-functional content marketing
Janet Choi has run content marketing at iDoneThis, Customer.io and now Clearbit. In this episode, she tells us the story of going to law school, then...