Episode 24: Mark Kilens on content leadership
Mark Kilens in the VP of Content and Community at Drift. In this episode, we talk about the intersection of content and community, learn about the...
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Episode 23: Nelson Jordan on the importance of "soft skills"
Nelson Jordan is a full-time freelance content strategist and copywriter ( https://nelson-jordan.com/), but he has experience in e-commerce, paid ac...
Episode 22: Blake Thorne's transition from content to product marketing
Blake Thorne is a product marketing manager at Atlassian, but he previously worked in journalism and content marketing. For those interested in produc...
Episode 21: Joel Klettke on understanding your customer
Joel Klette is a well-known copywriter and entrepreneur. He currently runs two businesses. He's also a prolific writer and educator. I don't know anyo...
Episode 20: Margaret Kelsey Tatkow on the value of storytelling
Margaret Kelsey Tatkow is the Director of Marketing at OpenView. So far in her successful marketing career, she's worked in brand, PR, communications,...
Episode 19: Ty Magnin on marketing leadership and management
Ty Magnin can create content, but he jumped into management early in his career. He describes himself as a T-shaped marketer [https://buffer.com/resou...
Episode 18: The 7 Skills That Help Content Marketers Thrive at Work
We're trying something a little different this week. This episode is an audio version of our most recent blog post. If you want to see the
Episode 17: Liz Huang on trying new things
Liz Huang leads content marketing at Truework. Previously, she worked at Carta and Pivotal Software. During her time at Pivotal, the company IPO'd and...
Episode 16: Tracey Wallace on B2C, DTC, B2B, SEO and other acronyms
Tracey Wallace has a diverse and fascinating career history. Today, she's the Director of Marketing at MarketerHire but she's previously run content m...
Episode #15: Ryan Bonnici on leading a 70+ person marketing team
Ryan Bonnici is the CMO at G2 [https://www.g2.com/]. This conversation is from a course we created for Superpath Pro subscribers. That course, "How to...
Episode #14: Mischa Vaughn on thinking and working laterally
Today, Mischa Vaughn runs content marketing at Webflow, but he's worked on content and editorial projects at Carta, Upworthy, Twitter, TED and more. ...
Episode #13: Benyamin Elias on fast-tracking his content marketing career
Benyamin Elias is just 26 years old. In his short career, he's already gone from content creator to content manager to content director. And he's done...